Edisource is excited to announce the launch of Jo, the first AI agent specifically designed to plan, draft, optimize, and deploy content at scale for publishers.
Jo is more than just a tool; it's an intelligent partner built for the heavy lifting of modern publishing. Jo can work autonomously through the entire news cycle—from strategic planning and daily newsgathering to outlining, drafting articles, and even publishing content to your CMS (at your discretion).
What Makes Jo Different? It's Agentic.
Jo is an AI agent, meaning it can intelligently perform tasks and make decisions using a built-in toolset, all to automate and streamline your newsroom workloads. This allows for a new level of efficiency and responsiveness.
Here’s A Glimpse Of What Jo Can Do For You:
Automated & Intelligent News Gathering Jo effortlessly monitors hundreds of your whitelisted trusted sources for breaking news, product updates, new trends, and critical announcements.
Example: A food and beverage publisher could direct Jo to monitor HHS and FDA websites. For a query about the recent Red Dye No. 3 ban, Jo would access these sources, find recent updates, download relevant documents, scan them for specific information, and present a concise summary to the journalist.
Example: Jo then scanned a research portal for any new reports. It automatically found a new report, navigated to the landing page, downloaded the file and analyzed the contents to confirm whether it met the newsworthy criteria provided by the editor. Within seconds, a 50 page report has been sourced, analyzed and converted into an article draft.
Rapid Content Creation & Publication After gathering information, Jo checks your CMS to see if the news has been covered. If not, Jo drafts a news update in your publication's style and tone, ready for review. This can slash publishing time from an average of 2 hours to mere minutes – a potential time saving of over 95%.
Competitive Landscape Tracking Jo autonomously keeps track of what your competitors are publishing to adjust your content strategy accordingly. Generate custom reports to find out who's covering what on any given day.
Proactive Monitoring & Insight Generation Stay ahead of the curve by having Jo monitor diverse online sources for emerging narratives and early indicators of significant corporate news.
Example: Editors could whitelist job forums and Glassdoor company pages. Jo would then scan employee chatter for hints of layoff rounds or executive departures, providing early warnings of important developments.
Seamless Content Optimization Jo intelligently searches your publication's existing content to identify and suggest relevant internal linkbacks, enriching your articles and boosting reader engagement.
Paid Media & Sponsored Content Marketing Services teams can use Jo to build custom white papers, sponsored articles and more. Jo can navigate client sites, fetch relevant data and search across dozens of sources to build paid native content.
Built on a Foundation of Trust and Control:
With Jo, you remain in control. Jo operates with Edisource's powerful guardrails, ensuring strict source control. You'll have full citations and access to the sources Jo uses to generate content. Furthermore, all content runs through Edisource's rigorous audit process, which cross-checks claims, quotes, statistics, and data points to ensure they can be verified against the original source material.
Jo is currently in active beta, and rolling out to existing Edisource customers first. We're incredibly excited to see how Publishers leverage Jo to boost their publishing operations, feel free to reach out if you'd like to learn more!
